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CPM Calculator

Cost per 1,000 impressions — solve for CPM, cost, or impressions.

CPM (per 1,000)
5.00

What CPM means

CPM (cost per mille) is the cost of 1,000 ad impressions: CPM = cost ÷ impressions × 1000. It's the standard way to compare display and social ad pricing. Switch the "solve for" mode to back out the cost or impressions instead. All math runs in your browser.

More marketing math: the ROI calculator, the break-even calculator, and the percentage calculator.

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